It’s a great time to reflect on past accomplishments, and set goals for the New Year. I think it’s important to take stock of how far you’ve come, and where you’re headed.
This year, I’ve had the pleasure of developing several new relationships. I offer different services, so I’m always interested in what specific areas I worked in throughout the year.
As the graphic below shows, web design was the largest part of my business, followed by print, then logo design. Social media and email marketing were tied. Illustration was the smalllest part of my business.
I know web design will continue to be a large part of my business in 2016. New businesses need an online presence, and for many existing businesses it’s time to update their sites, especially if they aren’t mobile friendly. I predict that social media and email marketing will continue to grow, as they are important elements to any marketing strategy.
What are your marketing goals for 2016? I’d love to connect with you in the new year and help you achieve your goals.
Happy New Year!
Have you seen my portfolio? Web, Print, Logo, Email, Social Media, Illustration
How much of your internet browsing is done on your mobile device, not your desktop? Isn’t it frustrating when you find a site, but it isn’t readable? The text is too small, or when you try to select a menu item with your finger, you accidentally hit the wrong one, because the items are so close together. Frustrating right? How is the mobile user experience on your own site?
Google is using “mobile-friendliness” as a stronger ranking signal than ever before. It is no wonder Google places value on a mobile-friendly website. 67% of users in the U.S. access the Internet every day on their smartphone.*
At the beginning of the year, Google announced:
“We’re boosting the ranking of mobile-friendly pages on mobile search results. Now searchers can more easily find high-quality and relevant results where:
- text is readable without tapping or zooming,
- tap targets are spaced appropriately,
- the page avoids unplayable content or horizontal scrolling.”**
Not sure if your site is mobile-friendly? Take Google’s Mobile-Friendly test.
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*Google Makes Mobile Optimization SEO Ranking Factor
**Google: Rolling out the mobile-friendly update
What Google’s New Mobile-Friendly Changes Mean for You